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I build brands and communications that cut through the clutter by aligning business strategy with creative strategy to create simple, smart and powerful opportunities for impact and growth.
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I've led brand development and marketing initiatives for a diverse range of clients, from global retailers to Fortune 100 companies to large nonprofits.
I’ve built creative departments from the ground up, redeveloped agencies and inspired creative teams to be the best they can be.
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Areas of Focus
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I use the power of creativity to transform brands. I do this through a collaborative approach that brings strategies to life across analog, digital and spatial points of contact.
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Brand Strategy
- Competitive Analysis
- Brand Positioning
- Brand Story
- Brand Architecture
- Naming & Tagline
Brand Identity
- Logo & Visual Language
- Voice & Messaging
- Brand Guidelines
Brand Extension
- Advertising & Marketing
- Website & Social
- Print & Packaging
- Environment & Experience
- Photography & Video
Client Experience
Hospitality + Service
Cornerstone Restaurant Group, Fig & Olive, Hilton, Hilton Grand Vacations, Great Wolf Lodge, Hilton Garden Inn, Lettuce Entertain You, Park Hotels & Resorts, Tru by Hilton, W Hotels + Resorts, WoodSpring Suites
Financial + Insurance
Allstate Insurance, Discover Card, Genworth Mortgage, Huntington Bank, J.P. Morgan Chase, Legg Mason, Nationwide Insurance, T. Rowe Price
Healthcare + Associations
Allscripts, American Organization for Nursing Leadership, American Veterinary Medical Association, Association of Diabetes Care and Education Specialists, Cardinal Health, Children’s National, Cleveland Clinic, Mayo Clinic, National Parkinson Foundation, NorthShore University HealthSystem
Technology + Transportation
Cambium Learning Group, Dana, Exago Software, Flexential, Harley-Davidson, NetJets, United Airlines
Retail + Media
Avery Dennison, Barton's Home Improvement, Bath & Body Works, Belk, Big Lots, Fannie May Chocolates, General Binding Corporation, L Brands, Limited Too, The Libman Company, Peapod, Popcorn Factory, Walmart
Cultural + Education
Art Institute of Chicago, Bainum Family Foundation, Cambium Learning Group, Center for Creative Leadership, Chicago History Museum, Columbus College of Art and Design, Columbus Symphony, Girl Scouts of North America, Kent State University, The Myers-Briggs Company, National Museum of Mexican Art, The Ohio State University, Wexner Center for the Arts
Awards, Publications & Speaking
CADM Award
AdTech Award
Mead Paper Award
Graphic Design USA Design Annual
BMA, Stevie Award
PRINT - Business Graphics Issue
Financial Communications Society
Midas Award
Webby Finalist
HOW Promotion Design Award
CSCA Creative Best Award
Addy Award
Aster Award
HMR Annual Healthcare Advertising
CASE Award - First Place
CSCA Creative Best Award
Gold Addy Award
AIGA Studio Night Presenter
Jury Member and Presenter CSCA Midwest
Contact
Please send me an email if you have any questions or would like to discuss an upcoming opportunity. I'd love to hear from you.
Anthony Nagy
nagy.anthony@gmail.com